What's Your Endgame

Part 1: What's Your Business Endgame? Designing Your Exit Strategy for Maximum Reward

May 03, 20251 min read

Introduction

Most small business owners are so focused on daily operations that they forget to ask a critical question: What's your endgame? At P&G Advisors, we believe that knowing your exit strategy is just as important as growing your business. Whether you're planning to sell, pass it on, or simply achieve financial freedom, defining your endgame sets the foundation for everything else.

Why Every Business Owner Needs an Endgame

Without a clear destination, it's easy to lose direction. Defining your endgame provides clarity, guiding your decisions and strategies. It ensures that every step you take aligns with your ultimate business objectives.

Are You Jogging or Training?

Running a business without a defined goal is like jogging without a destination. In contrast, training involves purpose, structure, and measurable outcomes. By setting clear goals, you transition from merely operating to strategically building a thriving enterprise.

The First Question You Must Answer: What Is Your Endgame?

Consider your options: Do you plan to sell your business, transfer it to family, or hire management to run it? Understanding your desired outcome is the first step in creating a roadmap to achieve it.

Conclusion

Understanding your endgame isn't optional—it's essential. Start by asking yourself: If someone offered to buy my business today, what’s my number?

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